Filthy Casual: Brand Identity

“I was never geeky enough for the geeks and I was never cool enough for the cool people. I’ve always been in that weird purgatory.”
— Cliff Bleszinski
Checklist of things that need to be considered
Checklist of things that are to be considered or added to the video
Checklist of things that need to be considered
Checklist of things that are to be considered or added to the video
Gathered assets of fonts, colours, and other things to consider
Gathering branding assets for Filthy Casual's already established brand
Gathered assets of fonts, colours, and other things to consider
Gathering branding assets for Filthy Casual's already established brand
Mid reveal of Filthy Casual's wordmark
Mid reveal of Filthy Casual's wordmark
Mid reveal of Filthy Casual's wordmark
Mid reveal of Filthy Casual's wordmark

See More Work